My cartoons represent quirky experiences from living in Silicon Valley for 20 years and working in the blockchain industry.
How we go about creating cartoons
Current learning approaches do not engage today’s audience.
To address this, we use humor to increase engagement and memory recall.
The science behind humor.
Our Case Studies
- Added series of cartoons to accompany newsletter
- A/B tested placement to determine optimum CTR
Results: 3x increase in CTR
Increase Information Recollection
- Created cartoons to accompany each Special Report
- Shared cartoon through social media as a follow-up
Results: 43% increase in content recollection